Fletcher Seminary Direct Mail Campaign

For Fletcher Seminary, I designed a direct mail campaign that supported donor outreach through clear storytelling, elevated visual presentation, and production-ready print execution. The goal was to create pieces that felt credible, personal, and worthy of a high-value donor audience while remaining easy to read and respond to.

My work included layout design, visual hierarchy, typography, print preparation, and coordination of production details to ensure the final mailed piece aligned with both the campaign strategy and the client’s brand presence.